
Crafting a Western-Inspired Brand with Modern Sophistication
Building Ellerman Brands from the ground up with a balanced, professional, and Western-inspired identity, including a custom logo, website, and cohesive marketing materials.

The Goal
As a new family-owned business, Ellerman Brands needed a complete brand identity that reflected their philosophy of collaboration and friendship while balancing a modern, high-class aesthetic with their Western roots. Their goal was to create a professional presence that resonated with their diverse audience across business, roping, and lifestyle markets.
Our Approach
We collaborated with Ellerman Brands to design a custom logo and establish their brand identity, creating a modern yet Western-inspired look that aligned with their values. We launched their initial website and have since updated it twice to ensure it remains modern, functional, and reflective of their evolving offerings.
Our work extended to developing social media pages, stationery, stickers, and marketing materials, delivering a consistent and polished presence across all channels. By balancing professionalism with a nod to their Western roots, we helped Ellerman Brands build a foundation for long-term success while celebrating their unique philosophy and mission.
Maximize Your Impact. Elevate Your Brand
From strategy and design to development and execution, we provide the expertise needed to help your business grow. Let’s collaborate to create solutions that drive real results.
Our Work in Action


Laramie Interfaith
Empowering Laramie Interfaith with a refreshed brand, updated website, and strategic marketing to support their mission of alleviating homelessness and food insecurity.


American Paintbrush
Updating American Paintbrush’s website and social media presence to reflect their 30+ years of expertise and ensure their continued success in the digital age.