Why Ongoing Communication is Key to Your Success

Communication is the key to success for any business, large or small. If your organization doesn’t communicate, it makes achieving goals and completing tasks much harder. So, the need for constant communication, especially in today’s world, is vital for business.

There are many ways to communicate and share information in our modern world. Many businesses utilize email to share news and updates. Other companies use messaging apps and software. Whatever your business uses, make sure it’s ongoing and consistent.

Email is Ok

An email has undoubtedly been revolutionary when it comes to rapid communication. However, with some amazing alternatives like Slack becoming available, is it finally time to leave email behind? While it is still widely used and preferred, let’s look at some reasons why it might be outdated now:

• Email can be disruptive to workflow! Going through each of several emails containing different aspects of work to be done can be cumbersome and distracting.
• Without an email alert system, emails are susceptible to being overlooked. This could potentially result in massive communication gaps.
• Emails barely encourage nonverbal and semi-formal/informal communication. Without the personal touch induced by these, communication by email often becomes dry and impersonal.
• Emails and attachments from emails might contain dangerous malware that could disable your business software completely.
• Email lacks robust collaboration features that are essential for effective teamwork, such as real-time editing, file sharing, and project management tools found in platforms like Google Workspace or Microsoft 365.
• Email attachments can clog up inboxes, create version control issues, and limit the size of files that can be shared. Cloud-based storage and file-sharing platforms offer more efficient and secure ways to collaborate on documents and projects.
• Email communication lacks built-in analytics to track engagement, open rates, and response times. Analyzing the effectiveness of email campaigns or internal communications can be challenging without detailed metrics.
• Email communication may not always comply with industry regulations or data privacy laws, posing legal risks for businesses. Secure messaging platforms with encryption features offer better protection for sensitive information.
• Email automation tools are available, but they may not be as advanced or integrated as those found in marketing automation platforms. Automating repetitive tasks and workflows can streamline processes and improve efficiency.

Alternatives for Email

These are only a few of the numerous disadvantages of depending on email for business communication. No wonder business houses are rapidly shifting to newer and better ongoing communication alternatives! Here are some brilliant alternatives to email communication:

• Slack: Ever since its inception, Slack has reduced vast volumes of email exchanges. Informally known as the ’email-killer’, Slack lets you consolidate all your communication into one space! Unlike cumbersome email chains, on Slack, team members can join and leave separate channels and conversations as is convenient.
• WhatsApp: Provide real-time messaging, file sharing, and group chat features that enhance team collaboration and communication.
• Microsoft Teams: Microsoft Teams is a team collaboration application developed by Microsoft as part of the Microsoft 365 family of products, offering workspace chat and video conferencing, file storage, and integration of proprietary and third-party applications and services
• Trello: Trello is the visual tool that empowers your team to manage any type of project, workflow, or task tracking. Add files, checklists, or even automation: Customize it all for how your team works best.
• Asana: Asana is a comprehensive work management tool designed to help individuals and teams keep track of tasks, delegate responsibilities, monitor progress, and communicate in real-time.
• Proofhub: ProofHub is essentially a proofing and project management software. It provides a fantastic alternative to lengthy email threads by centrally storing important files, comments, updates, and feedback that can be accessed at any time!
• Yammer: You can stay connected to Yammer through its app that is available on both iOS and Android. Add documents, photos, and videos to conversations that can be easily accessed and avoid the hassle of hunting for specific information on email chains!
• Fastmail: Fastmail is a brilliant alternative as it is feature-rich with a very simple and accessible interface! Automated email invites, a customizable anti-spam filter, mail prioritization and pinning, and a calendar sync option are amongst some of the innovative and useful features on this platform.
• Google Hangouts: Google Hangouts, another Google classic, offers a wonderful alternative to traditional email. It comes with the options of messaging, individual and group video chat, SMS, VOIP features. This makes it a multifaceted communication platform that can serve virtually all your communication needs!

Email vs Alternatives? A Comparison:

Email has been a trusty companion for communication, offering a free and reliable way to stay connected with others. While email is a classic choice, there are exciting alternatives like Slack that bring a new level of interaction and collaboration to the table. While Slack does have some paid options, it also offers a free version with limited features to get you started.

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Email, with its familiar format of replies and long chains, may sometimes feel a bit overwhelming and disorganized. In contrast, Slack provides a fresh and organized approach to communication, with features like direct messaging, conversation channels, and customizable options that make collaborating with your team a breeze.

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One of the best things about using Slack is having everything you need in one place. Instead of juggling multiple email threads and attachments, you can streamline your work and conversations within a single user-friendly interface. This consolidation of communication, collaboration, and tools makes it easier to stay on top of your tasks and projects without missing a beat.

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So, while email has its charm, platforms like Slack offer a more dynamic and efficient way to communicate and collaborate with your team. By exploring the features and benefits of Slack, you can enhance your team's productivity, streamline your workflows, and foster a more connected and engaging work environment. Give it a try and see how Slack can transform the way you work and communicate!

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A Nice Mixture

While the importance of emailing has received a blow from these alternatives, it continues to be widely popular. Most users in business say that they prefer an optimum mixture of traditional emailing and newer platforms that provide features like team chats.

The thought of using one program, like email, is appealing as it can simplify work processes and training. However, introducing new programs and options for communication can be a great way to modernize your business and possibly increase productivity. It can be cumbersome to learn new programs, but it can be beneficial in the end. And the communication stream keeps flowing.

Have more questions that we didn’t address? Ask our chatbot, Ozzie.

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